[et_pb_section fb_built=”1″ admin_label=”About Us” _builder_version=”4.27.4″ background_image=”https:\/\/infoviewsystems.com\/frb\/wp-content\/uploads\/2025\/07\/Flat-Rock-Bagging-private-labeling-Header.jpg” background_position=”bottom_center” background_last_edited=”on|phone” parallax_phone=”on” parallax_method_phone=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ custom_margin=”|auto|||false|false” custom_padding=”|||” custom_padding_tablet=”|||” custom_padding_phone=”0px||||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ text_font=”Poppins||||||||” text_text_color=”#FFFFFF” text_font_size=”20px” text_letter_spacing=”1px” text_line_height=”1.3em” header_font=”Archivo|600|||||||” header_text_color=”#FFFFFF” header_font_size=”60px” header_letter_spacing=”1px” header_line_height=”1.4em” header_2_font=”–et_global_heading_font||||||||” header_2_text_color=”#78bfe2″ header_font_size_tablet=”” header_font_size_phone=”32px” header_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n
One of the major aspects of Flat Rock Bagging\u2019s business is private labeling. Private label products offers businesses an opportunity to add their personal brand name to existing products.<\/p>\n
Flat Rock Bagging offers experience in product turn around time, Midwest distribution channels, mixed truckload deliveries, order fulfilment, and business credit terms.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” _builder_version=”4.27.4″ custom_css_main_element=”display: flex;||flex-wrap: wrap;” locked=”off” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.27.4″ custom_padding=”|||” custom_css_main_element=”margin:auto;” global_colors_info=”{}” custom_padding__hover=”|||” custom_css_main_element_last_edited=”on|phone” custom_css_main_element_phone=”order:2;” custom_css_main_element_tablet=”margin:auto;”][et_pb_text _builder_version=”4.27.4″ text_font=”Archivo||||||||” text_text_color=”#474747″ header_font=”Archivo||||||||” header_2_font=”–et_global_heading_font||||||||” header_2_text_color=”#204791″ header_2_font_size=”42px” header_2_line_height=”1.4em” custom_margin=”||-1px||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”15px||6px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” custom_padding_tablet=”||||false|false” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”32px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n
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[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”88%” width_last_edited=”on|phone” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_accordion open_toggle_text_color=”#0d68be” open_toggle_background_color=”#FFFFFF” closed_toggle_background_color=”#ffffff” icon_color=”#0d68be” use_icon_font_size=”on” icon_font_size=”22px” _builder_version=”4.27.4″ _module_preset=”default” toggle_text_color=”#000000″ toggle_level=”h3″ toggle_font=”–et_global_heading_font|500|||||||” toggle_font_size=”22px” toggle_letter_spacing=”1px” closed_toggle_font=”–et_global_heading_font||||||||” body_font=”Poppins||||||||” custom_margin=”||||false|false” custom_padding=”||||false|false” border_width_all=”0px” border_width_top=”1px” border_color_top=”#88c4dd” border_width_bottom=”1px” border_color_bottom=”#88c4dd” global_colors_info=”{}”][et_pb_accordion_item title=”WHAT IS PRIVATE LABELING?” open=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||2px||false|false” custom_css_free_form=”h4{|| font-size:18px;|| padding-top:10px;|| color:#0D68BE;||}||.three-columns {|| display: grid;|| grid-template-columns: repeat(2, 1fr);|| gap: 20px;|| margin-bottom: 20px;||}||||.three-columns .column {|| padding: 15px;|| background-color: #F2F8FF;|| border-bottom: 2px solid #738995;||}||.three-columns .column2 {|| padding: 15px;|| background-color: #ffffff;|| margin:4px 0;||}||.regular_button {|| color: #012E76!important;|| border: #2699fb 2px solid;|| border-radius: 4px;|| letter-spacing: 1px;|| font-size: 14px;|| font-weight: 600!important;|| text-transform: uppercase!important;|| display: inline-block;|| line-height: 22px!important;|| padding: 6px 10px;|| text-decoration: none!important;|| margin: 0 8px 0 0;||}||||.regular_button {|| cursor: pointer;|| display: inline-block;|| position: relative;|| transition: 0.5s;||}||||.regular_button:after {|| content: ‘\u2913’;|| position: absolute;|| opacity: 0;|| top: 9px;|| right: -10px;|| transition: 0.5s;||}||||.regular_button:hover {|| padding-right: 30px;|| padding-left: 20px;||}||||.regular_button:hover:after {|| opacity: 1;|| right: 10px;||}||||@media (max-width: 768px) {|| .three-columns {|| grid-template-columns: 1fr; \/* 1 column on small screens *\/|| }||}” global_colors_info=”{}”]Private label products are those manufactured by one company for sale under another company’s brand. Examples of private label brands would be well known retailers who sell their own branded products instead of, or in addition to, those of well known brands. [\/et_pb_accordion_item][et_pb_accordion_item title=”BENEFITS OF PRIVATE LABELING” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||2px||false|false” global_colors_info=”{}” open=”off”]<\/p>\n
Private label brands typically have higher profit margins than their national brand competitors and with a two great reasons to consider. First – Customers do not have to pay for huge marketing campaigns that they would with national brands. Second – Local products that come from local producers have superior logistics capabilities.<\/p>\n
Private label brands are one way to stand out from the competition. By creating a distinct logo and tagline businesses can connect directly with the contractor \/ customers to help create a loyal following. Contractors \/ customers recognize the benefits of private label products. One advantage for store brand loyalty can be during economic downturns. The private labeled product’s lower prices becomes vital as contractors \/ customers turn to money-saving strategies. On the other hand, contractors \/ consumers sometimes have an aversion to supporting big brand names and often search for the smaller companies that provide quality products. Private labeling fills this role.<\/p>\n
One of the greatest advantages of private labeling products are the exclusive right to sell those products. Once a private brand is established, the business becomes the exclusive source for the private labeled product This contributes to the ability to charge higher prices, attract more contractors to sell via exclusive accounts or even wholesale opportunities.<\/p>\n
Going with a Private Label manufacturer gives businesses control over their own marketing, ability to set pricing, when to run sales, and distribution. Also, if the business discovers that the consumer is not responding to the product label as anticipated – the private label brand can be changed.<\/p>\n
Private label products involves direct consulting with businesses such as Flat Rock Bagging. Flat Rock Bagging offers nearly 60 years experience in product turn around time, inventory management, distribution, order fulfillment, and mixed truckload deliveries. Flat Rock Bagging offers excellent business credit terms.<\/p>\n
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Your Private Brand + Our Existing Product Lines = Success Private Labeling One of the major aspects of Flat Rock Bagging\u2019s business is private labeling. Private label products offers businesses an opportunity to add their personal brand name to existing products. Flat Rock Bagging offers experience in product turn around time, Midwest distribution channels, mixed […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-367","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/pages\/367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/comments?post=367"}],"version-history":[{"count":14,"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/pages\/367\/revisions"}],"predecessor-version":[{"id":664,"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/pages\/367\/revisions\/664"}],"wp:attachment":[{"href":"https:\/\/infoviewsystems.com\/frb\/wp-json\/wp\/v2\/media?parent=367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}